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• KBank unveils AFTERKLASS Business Camp Year 5 Winners, Inspiring next-gen entrepreneurs

  KBank unveils AFTERKLASS Business Camp Year 5 Winners, Inspiring next-gen entrepreneurs

  KASIKORNBANK (KBank), in collaboration with the Cultivation of Wisdom Foundation, has hosted the AFTERKLASS Business Camp Year 5

  The post KBank unveils AFTERKLASS Business Camp Year 5 Winners, Inspiring next-gen entrepreneurs appeared first on The Story Thailand.

  KASIKORNBANK (KBank), in collaboration with the Cultivation of Wisdom Foundation, has hosted the AFTERKLASS Business Camp Year 5, themed “Young BIZ Accelerator Camp: empowering young entrepreneurs with real-world business skills”. The program aimed to empower aspiring young entrepreneurs across the country by offering hands-on experience, comprehensive business planning, and funding to refine their products and bring them to market to achieve their first-dollar stage. In the program’s final round, participating entrepreneurs pitched their business ventures to a panel of experts. After a rigorous competition, the Blockfruit Team emerged as the grand prize winner with their innovative product, KeepFresh – the fruit-ripening retardant, to preserve fruit freshness for both households and the fresh fruit industry.

  Rawee Angthong, KBank Senior Vice President, Corporate Sustainability Integration Department, said, “KBank is committed to fostering learning opportunities for the younger generation through the ongoing implementation of the AFTERKLASS project. In collaboration with the Cultivation of Wisdom Foundation, KBank has launched the AFTERKLASS Business Camp Year 5 under the theme, “Young BIZ Accelerator Camp: empowering young entrepreneurs with real-world business skills”, aiming to equip youths with in-depth knowledge, practical skills, and an entrepreneurial mindset that they can apply in the business world. The project commenced in September. This year’s highlight is scholarship support for the six finalist teams, with the aim of empowering them to develop business plans and products in order to achieve their first-dollar stage through learning about the principles of business management and strategy development. Upon completion of such learning, all teams were able to launch products into the market and reach their first-dollar stage. Additionally, they gained valuable insights into building sustainable businesses in the future.”

  Recently, during the “Acceleration Camp with Demo Day”, December 21-22, 2024, the six teams presented their business operations to the judges in the final stage so that the judges could see the overall picture of their businesses, product strengths, business structures, and operating results. The presentation was intended to assure the judges that the businesses proposed by the teams have the potential to generate stable sales and profits.

  

  The competition results were as follows: First prize went to the Blockfruit Team, which proposed the “KeepFresh” the fruit-ripening retardant, to preserve fruit freshness for both households and the fresh fruit industry. First runner-up went to the Sang Khao Team, which proposed “enev” sandals – healthy sustainable footwears that incorporate rice husks as part of their materials to add value to the product while offering practical and stylish designs. Second runner-up went to the Umbrella Sink Team, which proposed “Dheva”, a stylish inhaler designed as a piece of jewelry, featuring scents derived from native Thai flowers, crafted with premium materials and unique designs.

  Rawee added that the AFTERKLASS project introduced by KBank aims to continually promote and provide a stage for development of the new gen’s potential. This year’s activities focused on empowering participating youths with real-world practices, essential 21st -century skills, and an entrepreneurial mindset that can be applied in the future. This will equip them with the knowledge and readiness to effectively manage their personal and family finances, while fostering sustainable growth.

  KBTG unveils strategic plan: The Year of Agentic AI 2025

  MR. D.I.Y. unveils a new flagship store in Seacon Square

  The post KBank unveils AFTERKLASS Business Camp Year 5 Winners, Inspiring next-gen entrepreneurs appeared first on The Story Thailand.

  26 December 2024

  The Movement

  https://www.thestorythailand.com/?p=144696

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• AIS Autonomous Network Advances Towards Self-Evolving Capabilities for Year-End Celebrations

  AIS Autonomous Network Advances Towards Self-Evolving Capabilities for Year-End Celebrations

  AIS is ready to connect happiness for customers and all Thai people as we welcome the festive season and the New Year 2025.

  The post AIS Autonomous Network Advances Towards Self-Evolving Capabilities for Year-End Celebrations appeared first on The Story Thailand.

  AIS is ready to connect happiness for customers and all Thai people as we welcome the festive season and the New Year 2025. Kicking off early with a grand surprise event, the AIS FANTIVAL 2024, on December 14, to thank our customers. We confirm the readiness of our intelligent networks, both mobile and home internet, ensuring a seamless experience during the New Year holidays—whether traveling, returning home to spend time with family, or joining countdown events nationwide.

  By enhancing AI and Autonomous Networks, AIS has developed a Self-Evolving Network (SEN), which can autonomously manage usage and capacity in real-time. This allows AIS engineers and technicians to monitor, prevent, and resolve issues across networks before they occur. The 24-hour War Room during the long holiday ensures customer support nationwide across AIS 5G, 4G, AIS Super WiFi, and home internet services like AIS FIBRE 3 and 3BB FIBRE 3.

  Additionally, AIS is offering exciting privileges, from delicious food and travel insurance to big year-end prizes, ensuring a smooth and happy start to the New Year.

  Prathana Leelapanang, Chief Consumer Business Officer AIS, said, “The New Year holiday is a time of joy when many Thai people travel back to their hometowns or go on vacation. As the leading digital service provider in the industry, with the most robust network, AIS 5G coverage reaches over 95% of the population, enabling us to provide customers with deep, high, wide, and far-reaching services. We want to be part of the happiness as we bid farewell to the old year and welcome the new one, ensuring that customers and Thai people can enjoy seamless communication, social media, posting, downloading, sharing, and spreading joy throughout the New Year celebrations with peace of mind.

  In addition to implementing AI and Autonomous Networks, which feature intelligent Self-Evolving Networks, we are fully prepared by enhancing communication network capacity at countdown event locations nationwide, including centralwOrld Bangkok Countdown 2025, SIAM PARAGON THE MAGICAL COUNTDOWN CELEBRATION 2025, ONE BANGKOK COUNTDOWN CELEBRATION 2025 in Bangkok, PATTAYA COUNTDOWN 2025 in Chonburi, KORAT COUNTDOWN 2025 in Nakhon Ratchasima, HATYAI COUNTDOWN 2025 in Songkhla, and AMAZING CHIANG MAI COUNTDOWN 2025 in Chiang Mai. We are also focusing on major travel routes for those returning home or heading to tourist destinations across the country by increasing capacity at existing base stations and installing temporary base stations (Mini Towers). Additionally, we are monitoring customer usage 24/7 at over 5,000 locations. Moreover, we are deploying mobile base station cars and Cell-On-Wheel (COW) mobile units, and preparing our engineering teams to assist customers in delivering the best digital experience for them and all Thais.”

  Tee Seeumpornroj Chief Executive Officer – Broadband Business, AIS, said, “We believe that during this time of happiness and celebration, home is another place where everyone comes together and lives as one. For our home internet service under AIS 3BB FIBRE 3, we are ready to deliver a digital experience that understands and meets the needs of everyone in the household completely, providing even more happiness. With the best and most comprehensive entertainment content available at home, we want to make the New Year a time when everyone can enjoy content together, whether it’s movies, series, sports, concerts, variety shows, documentaries, or even counting down to 2025 together, all in the comfort of home. This is made possible with a premium entertainment experience through the SMART SOUNDBAR, a smart speaker that allows everyone to experience world-class sound quality.”

  For gaming enthusiasts, everyone in the family can enjoy and spend their holiday time with GAMING PLATFORMS. Our SMART AI GAMER router helps boost signal speed, reduce latency, and increase stability, ensuring superior gaming performance. Of course, during the long New Year 2025 holiday, we are fully prepared to facilitate our customers. We use AI to manage our home internet network, detecting usage levels in real-time across homes and locations. The system proactively solves issues before customers even report them, and we have teams of technicians and service staff ready to assist, ensuring continuous home internet service as we enter 2025 together.”

  In addition, AIS has prepared to deliver happiness and peace of mind to customers as they transition into the New Year with exclusive privileges, surprise rewards, and many more special offers through AIS Points. Customers can easily access these benefits via the myAIS app, whether they are mobile or AIS FIBRE 3 customers. Some of the offers include:

  • Redeem points for a big year-end lucky draw! Use just 5 AIS Points for 1 chance to win a new electric Mini Cooper SE in Ocean Wave Green, valued at 1,724,000 baht. The more you redeem, the more chances you have to win! From now until January 31, 2025.
  • Aunjai New Year Travel Use just 10 AIS Points to redeem for New Year personal accident insurance plan (micro-insurance) with coverage up to 100,000 baht for 30 days from Muang Thai Life Assurance. Simply dial 550*3374# or use the myAIS app from December 25, 2024, to February 28, 2025.
  • Boost your luck for the New Year AIS Serenade customers can use 20 AIS Points to get a Lakshmi Art Toy Edition wallpaper with lucky colors and numbers. From now until March 15, 2025.
  • Exclusive discounts for a fun time Use 60 AIS Points to get a free Auntie Anne’s Pretzel or use 40 Points for a 20-baht discount on Dairy Queen Blizzard (s) or 110 Points for a 100-baht discount on selected menu items plus unlimited salad bar at Sizzler. Available now until March 31, 2025.
  • Aunjai Travel with safety Use 50 AIS Points for a 50% discount on B-Quik services for vehicle inspection before long trips, wheel alignment, and balancing. Special offer: AIS Serenade customers also get up to 50 baht off fuel at Bangchak stations nationwide.
  • Enjoy a relaxing holiday Receive up to 5% off accommodation bookings through Agoda until December 31, 2024. AIS Serenade Platinum customers also get a free set of drinks and snacks, and AIS Serenade Gold customers get a free drink at 19 airports nationwide.
  • Prepare for a new year trip AIS Ready2Fly roaming package customers who subscribe to plans starting from 429 baht or higher can get 10% off, up to 500 baht, when shopping at Central stores nationwide. Dial *111*5*66# to claim this offer from now until January 31, 2025. King Power members can also get up to 20% off duty-free shopping with *111*5*41# from now until March 31, 2025. Customers purchasing SIM2Fly for 549 baht or more, or two 399-baht SIMs at AIS shops at Suvarnabhumi and Don Mueang airports, can receive up to 15% off King Power coupons from now until January 31, 2025.

  TCP Group’s 2024 highlights: Advancing leadership in Asia’s F&B sector

  Google unveils GenCast, an AI model provides more accurate weather results, faster

  The post AIS Autonomous Network Advances Towards Self-Evolving Capabilities for Year-End Celebrations appeared first on The Story Thailand.

  26 December 2024

  The Movement

  https://www.thestorythailand.com/?p=144694

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• TCP Group’s 2024 highlights: Advancing leadership in Asia’s F&B sector

  TCP Group’s 2024 highlights: Advancing leadership in Asia’s F&B sector

  TCP Group unveiled its business highlights for 2024, reinforcing its position as a leader in the F&B industry.

  The post TCP Group’s 2024 highlights: Advancing leadership in Asia’s F&B sector appeared first on The Story Thailand.

  TCP Group unveiled its business highlights for 2024, reinforcing its position as a leader in the F&B industry. The company is focused on entering the global market by creating quality products and brands that meet consumer needs, while further penetrating both domestic and international markets. Additionally, TCP Group is expanding its partnerships across government, business, and social sectors to collaboratively generate sustainable, positive impacts across all dimensions.

  Saravoot Yoovidhya, Chief Executive Officer of TCP Group, said, “This year marks another significant milestone for TCP Group as we introduce new product innovations to the market and advance our growth strategies both domestically and internationally. Guided by our purpose of “Energizing a Better World for All,” we are committed to three core strategies: Fulfilling – energizing our brand, Growing – energizing our growth, and Caring – energizing our environment. Importantly, we are collaborating with partners from various sectors to progress toward becoming an organization that not only achieves sustainable business growth but also generates positive impacts on society and the environment, both in Thailand and beyond, with a goal to establish TCP Group as a leader in Asia’s F&B industry.”

  In 2024, TCP Group introduced innovative, high-quality products across a range of brands, complemented by consumer engagement activities that consistently generate market excitement. This reflects the effectiveness of a business strategy focused on high-quality product development, expanding the market to engage modern consumers, and building brands that align with global trends. Additionally, the company has invested in projects emphasizing sustainability across economic, social, and environmental dimensions. TCP Group has continuously expanded its collaborations with partners in government, business, and social sectors, showcasing its remarkable potential to overcome economic challenges. This reaffirms its role as a Thai organization competing on the international stage with stability and sustainability.

  Fulfilling – Energizing Our Brands

  TCP Group is committed to developing innovative products and establishing new global brands, reinforcing its position as the “House of Great Brands” to meet the diverse needs of consumers.

  • “Red Bull Soda” introduced its newest flavor, “Blueberry Blackcurrant,” co-developed with “Bacon Time,” a pro player ROV esports team, to create the favorite flavors of gamers. Red Bull Soda’s Blueberry Blackcurrant flavor fulfills the energy needs and addresses the lifestyles of the modern generation, further energizing Red Bull’s growth within the premium beverage market.
  • The launch of “Sponsor Isotonic,” a new, less sweet, and quickly refreshing formula, marks the first time an isotonic electrolyte drink has been introduced in Thailand, designed to help the body quickly absorb water, electrolytes, and nutrients. This latest beverage innovation in the Thai industry enters the 5.4 billion baht sports drink market and aligns with health and wellness trends.
  • Sponsor made history as the first Thai brand to bring the “Women’s Volleyball Nations League 2024 (VNL) Finals” to Thailand. This collaboration with Volleyball World promoted the Sponsor brand reaching consumers who are sports fans worldwide, with at least 20 million unique viewers during the competition.
  • In partnership with 7-Eleven, “FarmZaa,” a soda beverage made with “Mapeed,” was elevated from farm to “FarmZaa” with a nationwide rollout. This launch includes the “FarmZaa: Caring for Thai Farmers” campaign, which donates 1 baht from each can purchased to the Agri-Nature Foundation, supporting the sustainable growth of Thai farmers.
  • A highlight event of the year is the inauguration of the Red Bull Skate Park, a collaboration with the Bangkok Metropolitan Administration. This initiative transformed the sports hall at Benchakitti Sports Center into Thailand’s largest public indoor street skate park. This new landmark ignited a skateboarding trend, inspiring a new generation that embraces an active lifestyle, and promoting good health.

  Growing – Energizing Our Growth

  TCP Group continues to expand its presence in the global market, responding to consumer demands through collaborations with business partners across different regions. The company is committed to enhancing its brand image and positioning itself as a major player in the international F&B industry.

  • TCP Group continues to penetrate foreign markets, focusing on China, where the energy drink market is valued at up to 300 billion baht. By early 2025, the company plans to begin operations at its third plant in Guangxi, following an investment of approximately 6.5 billion baht.
  • At THAIFEX – ANUGA ASIA 2024, TCP Group showcased its potential by introducing Sponsor, Ready, and Warrior as key products targeting new markets, including Africa, India, and the Middle East, with the aim of expanding their new generation customer base in overseas markets.

  Caring – Energizing Our Environment

  TCP Group is advancing its water management plan in collaboration with partners to achieve its Net Water Positive goal, returning more water to nature and communities than is used in the production process. Additionally, progress has been made in all four key areas of sustainability operations:

  1. Product Excellence: In 2024, TCP Group increased the proportion of health-oriented products by improving existing formulas and developing new ones, resulting in a total of 13 SKUs. This represents 72.92% of all products, with a goal of reaching 80% by 2026.
  2. Circular Economy: TCP Group is committed to achieving its goal of 100% recyclable packaging by 2024. This year, the company also introduced the use of rPET bottles with the Mansome Collagen Less Sugar, marking the first use of rPET in Thai functional drinks. This initiative helps reduce the use of virgin plastic PET.
  3. Low Carbon Economy: TCP Group has reduced greenhouse gas emissions by 10% and now utilizes over 80% renewable energy, aiming for net zero greenhouse gas emissions by 2050.
  4. Water Sustainability: The company has reduced water usage in the production process by 24% compared to 2019 and has returned over 1.5 million cubic meters of water to nature and communities through the TCP Embracing Thailand’s River Basin project. To date, this project has returned more than 17 million cubic meters of water, enabling TCP Group to achieve the Net Water Positive goal ahead of the 2030 target.

  Highlighted sustainability activities in 2024 include:

  • TCP Group organized the TCP Sustainability Forum 2024 for the third consecutive year under the theme “Water Resilience in a Changing Climate.” The company is collaborating with partners to encourage Thai businesses to build resilience and rapid adaptability to address future ‘water resource’ challenges.
  • The TCP Embracing Thailand’s River Basin project, a collaboration with government agencies, the social sector, and communities, has received regional recognition, winning the Asia Responsible Enterprise Awards (AREA) in the Social Empowerment category and the Steward Leadership 25 award in 2024 at the Asia-Pacific level, with TCP Group being the sole Thai company to receive this honor.
  • The company launched the WEnergy for the world campaign, emphasizing environmental responsibility in all activities, starting with an eco-friendly advertisement made from reused footage without the need for new filming, thereby minimizing resource use and greenhouse gas emissions. This initiative was followed by the TCP WEnergy re.run 2024, an eco-conscious running event that collected packaging for recycling in collaboration with Grungthai Group and Thai Beverage Can Ltd. (TBC), as well as the “Get Free Drinks All Year Long, Let’s Recycle Forever, Just Drink-Separate-Get Reward” activity in partnership with Big C, which established packaging collection points and further recycling efforts with Grungthai Group.
  • TCP Group received the 2024 Climate Action Leading Organization (CALO) award at the “Excellent Level” from the Thailand Carbon Neutral Network (TCNN) committee.
  • The company won first prize for the Comprehensive Waste Management Model award in the factory office buildings category under the Bangkok Metropolitan Administration Comprehensive Waste Management project across 50 districts in 2024.

  In November 2024, TCP Group participated in the opening ceremony of the “Royal Initiative Community Water Management Natural Museum” at the Ban Mae Khaming Community, Wang Chin District, and Ban Huai Khuem Community, Rong Kwang District, Phrae Province. These two areas are part of the TCP Embracing Thailand’s River Basin project area, which aim to serve as key learning centers sharing sustainable community water resource management ideas with other interested communities. In addition, a memorandum of understanding was signed under the TCP Embracing Thailand’s River Basin project, in collaboration with the Utokapat Foundation and the Hydro-Informatics Institute (Public Organization) (HII) to advance Phase 2 of community water resource management under the royal initiative, utilizing science and technology.

  “Sustainable growth requires a commitment to social and environmental responsibility. TCP Group aims to not only build strong brands and expand our business sustainably, but also to be a driving force in creating a better world. We will continue to pursue our purpose of ‘Energizing’ a Better World for All, benefiting our consumers, society and planet,” concluded Saravoot.

  Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises

  UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant

  The post TCP Group’s 2024 highlights: Advancing leadership in Asia’s F&B sector appeared first on The Story Thailand.

  24 December 2024

  Business

  https://www.thestorythailand.com/?p=144601

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• Kenan partners with Allies to empower Thai youth with AI and Green Skills

  Kenan partners with Allies to empower Thai youth with AI and Green Skills

  Kenan Foundation Asia (Kenan), in collaboration with partners, organized a conference “Building AI and Green Skills for a Sustainable Workforce”.

  The post Kenan partners with Allies to empower Thai youth with AI and Green Skills appeared first on The Story Thailand.

  Kenan Foundation Asia (Kenan), in collaboration with various public and private sector partners, organized a conference “Building AI and Green Skills for a Sustainable Workforce”. Bringing together private and public stakeholders, the conference highlighted the policy gaps and practical challenges to integrate AI and Green skills within education, training and workforce development programs to drive the sustainable growth of Thailand’s modern businesses and industries.

  As per Thailand’s Vision 2030 “Ignite Thailand”, the country aims to become a leader in the region across several industries, including digital economy, future mobility, and agriculture. To achieve Vision 2030 Thailand plans to leverage its natural resources, tourist attractions, climate, year-round warm climate, and, most importantly, the potential of the Thai people. Thai businesses and industries are integrating artificial intelligence (AI) into their operations, while green business practices – those that maximize resource efficiency and minimize environmental impact – are gaining traction globally. Having a workforce equipped with the right skills is crucial to attract investment and foster sustainable growth.

  As a result, graduates possessing green skills and AI proficiency are uniquely positioned to drive innovation, contribute to a more sustainable future, and secure meaningful employment. These skills are vital not only for employment but also for fostering entrepreneurial endeavors and meaningful community engagement, enabling youth to transition into the labor market effectively.

  Kenan, therefore, joined forces with government agencies, private sector organizations, educational institutions, and scholars from both local and international backgrounds to host the conference titled “Building AI and Green Skills for a Sustainable Workforce” The event was graced by H.E. Mr. Robert F. Godec, Ambassador of the United States of America to Thailand, who delivered the opening remarks on “Opportunities to Accelerate Workforce Development through Public-Private Collaboration.”

  Prof. Sirirurg Songsivilai, PhD, MD. Chairman of Thailand Science Research and Innovation, who gavea keynote address on “Empowering Tomorrow: Equipping the STEM Workforce with Essential AI and Green Competencies” Other key topics included showcasing local and global best practices in integrating AI and green skills into the education system, promoting collaboration between governments, businesses, and civil society to leverage resources and expertise, fostering innovative solutions and sustainable initiatives that enhance youth employability and economic growth.

  Khunying Jada Wattanasiritham, Chairperson of Kenan Foundation Asia, said, “This conference is an important platform for fostering collaboration and integration among stakeholders from various sectors to innovate and build a sustainable future. It offers perspectives from both international and local experts and aims to drive positive change and success for Thai youth by promoting the development of green, digital, and STEM skills. Our goal is to address skills gaps and meet the needs of youth in preparation for the rapidly changing demands of the future workforce. Kenan has expanded its training programs to cover AI and Green Skills to prepare the workforce for modern industry and society.”

  Allison Morris, Director of Partnerships, Kenan Foundation Asia introduced Kenan’s new initiative “The Mekong Green Skills Accelerator” aiming to equip youth across the region with relevant skills to excel in green sectors, such as solar, electric vehicles, sustainable agriculture and others.  As Mekong countries accelerate their transition towards clean energy and green economies, the rapid growth of green industry has resulted in increasing demand for a workforce with green skills. The Mekong Green Skills Accelerator addresses this gap by empowering 150,000 students by 2030 to become leaders in green industries – providing them with technical skills and soft skills to contribute to the green economic transition through industry and circular entrepreneurship. Together with technical and funding partners, including Rochester Institute of Technology, Schneider Foundation, and others, the initiative calls for companies, international partners, and philanthropists to contribute both technical and financial support to reach the ambitious goal of skilling 150,000 youth to be leaders in the green economy.

  Richard Bernhard, Executive Director, Kenan Foundation Asia, stated, “For over 28 years, Kenan has been empowering individuals through capacity-building, training more than 19,000 educators, and 3 million students. The success of Kenan’s training programs is rooted in leveraging local expertise combined with strong connections to international curricula and experts. This unique blend of local insights and international quality standards allows us to create tailored programs that meet with local and national needs without compromising rigor. This conference was made possible by the collaboration of government, businesses, academia, and civil society. We are grateful to all the speakers, industry leaders, and experts who shared their knowledge and innovative ideas to help prepare Thai youth. We also extend our thanks to our sponsors: Caterpillar Foundation, JPMorganChase, Boeing, Krungthai Bank, Bangkok Bank, The Government Savings Bank, and B.Grimm Power. Kenan hopes that this conference will help create a framework for developing skills that can address the diverse challenges related to youth employment and economic development, ultimately leading to inclusive economic growth that benefits all segments of society.”

  AXTRART bebuts on the Stock Exchange

  MR. D.I.Y. unveils a new flagship store in Seacon Square

  The post Kenan partners with Allies to empower Thai youth with AI and Green Skills appeared first on The Story Thailand.

  20 December 2024

  The Movement

  https://www.thestorythailand.com/?p=144367

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• YouTube announces top trending videos and top creators of 2024

  YouTube announces top trending videos and top creators of 2024

  YouTube Thailand announced top trending videos and top creators of the year, as well as top music videos.

  The post YouTube announces top trending videos and top creators of 2024 appeared first on The Story Thailand.

  YouTube Thailand announced top trending videos and top creators of the year, as well as top music videos. YouTube’s trending videos ranking is based on in-country views of videos uploaded in 2024, reflecting this year’s top trends and Thai viewers’ interests in a diverse range of content on the YouTube platform. 

  This year, “PASULOL กุ่ย นาย ฮอล และชีวิตติดหน่วง [The Afternoon Show with Nuang]” by PASULOL channel, which uses unique animations to tell stories reflecting society and values, took the number one spot on the top trending videos list. “ทิติมา • คุณชา | 3 ก.พ. 67 | THE GHOST RADIO” by Theghostradio Official, a popular YouTube channel that shares spooky stories and terrifying experiences from the audiences, made the list in second place. Meanwhile, “We Built 5 Secret Rooms w/Traps Chucky Can’t Find!” by SpriteDer SPD, a thrilling and fun English-language video about creating five secret rooms to hide from Chucky, secured the third spot.

  Other top trending videos that have entertained viewers include “ถึงแม่สอด ต่อด้วยอุ้มผาง เพราะเราจะตามหาทีลอซู” by 컬렌 Cullen HateBerry channel, which offers a casual tour of Mae Sot district in Tak province, “🔴Live โหนกระแส ติดกับดัก…รักบอสตัวร้าย #2” by โหนกระแส [Hone-Krasae] official, which covers the The iCon Group scandal, “7 Days Stranded On An Island” by the world-renowned YouTube creator MrBeast, and “ผจญภัยเรือเลโก้แก๊งหมี 24 ชั่วโมง !! สัตว์ใหญ่กระแทกเรือ2ครั้ง..หลอนกันหมด!!”, a LEGO boat adventure by OAUJUN HI-END. 

  Here’s the full list of 2024 top trending videos.

  Top Trending Videos (as of November 2024)

  1. PASULOL กุ่ย นาย ฮอล และชีวิตติดหน่วง [The Afternoon Show with Nuang] – PASULOL
  2. ทิติมา • คุณชา | 3 ก.พ. 67 | THE GHOST RADIO – TheghostradioOfficial
  3. We Built 5 Secret Rooms w/Traps Chucky Can’t Find! – SpriteDer SPD
  4. ถึงแม่สอด ต่อด้วยอุ้มผาง เพราะเราจะตามหาทีลอซู – 컬렌 Cullen HateBerry
  5. 🔴Live โหนกระแส ติดกับดัก…รักบอสตัวร้าย #2 – โหนกระแส [Hone-Krasae] official
  6. 7 Days Stranded On An Island – MrBeast
  7. ถ้าจะขี้เกียจขนาดนี้!!! – ครูเพ็ญศรี (Kru Pensri Official)
  8. ผจญภัยเรือเลโก้แก๊งหมี 24 ชั่วโมง !! สัตว์ใหญ่กระแทกเรือ2ครั้ง..หลอนกันหมด!! – OAUJUN HI-END
  9. 📍LIVE📍 การประกวด Miss Grand Thailand 2024 รอบตัดสิน มาร่วมค้นหานางงามพร้อมใช้ขวัญใจมหาชนไปด้วยกัน 👑✨ – GrandTV
  10. พวกอย่างลิง | Live – Black Myth: Wukong #1 – HEARTROCKER

  For the top music videos list, the top 10 entries are from Thai artists. No. 1 on the list was “สวยขยี้ใจ – บ่าวบุ๊ค x ทิดแอม x คำมอส #อัลบั้มละไว้ในฐานที่เข้าใจ [OFFICIAL MV]” performed by Book Supakan from Bungearn Music and his fellow artists, which soared to the top of the daily most-viewed music video chart worldwide and currently has over 138 million views. “Jeff Satur – ซ่อน (ไม่) หา l Ghost【Official Music Video】” by Jeff Satur came in at No. 2 with 118 million views in 10 months, while “บุษบา – เมนทอล [Official MV]” performed by the talented southern singer Menthol from Jorjan Yoryak Production landed at #3. “D GERRARD – รถไฟบนฟ้า (Galaxy Express) [Official Music Video]” from DGerrard Official, which seamlessly blends R&B, classical music, opera, and rap elements, and “โลกที่แบกไว้ – มนัสวีร์ |Official MV|” from 9 Arkkhan channel, a beautiful song written and performed by Manutsawee that  provides comfort and encouragement to those facing difficult times, took fourth and fifth places, respectively. Together, these songs highlight the diversity and quality of the Thai music industry, showcasing its ability to compete on a global stage. Check out the full list below. 

  Top Music Videos (as of November 2024)

  1. สวยขยี้ใจ – บ่าวบุ๊ค x ทิดแอม x คำมอส #อัลบั้มละไว้ในฐานที่เข้าใจ [OFFICIAL MV] – บังเอิญ มิวสิค
  2. Jeff Satur – ซ่อน (ไม่) หา l Ghost【Official Music Video】  – Jeff Satur
  3. บุษบา – เมนทอล [Official MV] – จอจาน ยอยักษ์ โปรดักชั่น
  4. D GERRARD – รถไฟบนฟ้า (Galaxy Express) [Official Music Video] – DGerrard Official
  5. โลกที่แบกไว้ – มนัสวีร์ |Official MV| – 9 Arkkhan
  6. สีแชทบ่คือเก่า – เบนซ์ ปรีชา : พนมรุ้งเรคคอร์ด【OFFICIAL MV】 – พนมรุ้ง เรคคอร์ด
  7. เมร่อน – JUEPAK Ft. จ๊ะ นงผณี x GUNNER [OFFICIAL MV] | เอแคลร์ จือปาก – Juepak
  8. ความรักของยักษ์เขียว (ทศกัณฐ์) – เดี่ยว ไออุ่น  (ปิงปองมิวสิค) [OFFICIAL MUSICVIDEO 4K] – PingPong Music
  9. แอบเก็บความในใจไว้ภายในแว่นเรย์แบนสีดำ – TaitosmitH |Official MV| – GeneLab
  10. เขามัทรี – เอ็กซ์ ศุภกฤต – จอนนี่มิวสิค [ Official MV ] – จอนนี่มือปราบอินดี้ official

  As for the top creators of 2024, “MrBeast” continues to hold the number one spot, followed by “Stokes Twins” in second place, while “TheghostradioOfficial” maintains its third position for another year. In addition to the thrilling adventure and horror content, Thai viewers also enjoy a diverse range of entertaining content created out of the creators’ passions. For example, “컬렌 Cullen HateBerry” has gained immense popularity among Thais by traveling throughout Thailand and showcasing the beauty of various locations. Another notable creator is “zbing z.”, a multi-talented creator who casts games and dubs cartoons, making her one of Thailand’s top female creators with 19.8 million subscribers.

  Here’s the full list of top 10 YouTube creators in Thailand.

  Top Creators (as of November 2024)

  

  1. MrBeast
  2. Stokes Twins
  3. TheghostradioOfficial
  4. SpriteDer SPD
  5. 컬렌 Cullen HateBerry
  6. zbing z.
  7. pingsosay
  8. Mark Rober
  9. Lorndiary
  10. My Mate Nate

  Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025

  KBTG unveils strategic plan: The Year of Agentic AI 2025

  The post YouTube announces top trending videos and top creators of 2024 appeared first on The Story Thailand.

  16 December 2024

  Life

  https://www.thestorythailand.com/?p=144078

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• True introducing ‘GO World,’ the ultimate roaming SIM that works seamlessly worldwide

  True introducing ‘GO World,’ the ultimate roaming SIM that works seamlessly worldwide

   True Corporation introduces a new experience for global travelers with the launch of Thailand's first-ever innovation, the "GO World" SIM card.

  The post True introducing ‘GO World,’ the ultimate roaming SIM that works seamlessly worldwide appeared first on The Story Thailand.

  True Corporation introduces a new experience for global travelers with the launch of Thailand’s first-ever innovation, the “GO World” SIM card. This all-in-one SIM is designed for frequent travelers to multiple countries and those who reside abroad for extended periods. What sets it apart from traditional roaming SIM cards is its one flat rate, offering up to 30 days of usage, along with additional services that enhance the international travel experience.

  These services include in-flight and on-cruise roaming, as well as exclusive privileges from global partners. The service is available in both eSIM and physical SIM card formats. The initial launch is in the Asia region, offering three value-packed packages that include data, calls, and messages, along with additional services and privileges that go beyond regular SIM cards. Users can rely on the best roaming network, with 4G and 5G coverage in over 35 countries in the Asia region, partnered with the top network providers in each country. This move further solidifies True Corporation’s position as a leading Thai telecom-tech company ready to expand its global services, perfectly aligned with the digital lifestyle of today’s world.

  Sukannee Lertsukwibul, Head of International Business and Digital Enhancement, True Corporation Plc, stated that “This marks the first time in Thailand that True Corporation, a Thai telecom-tech company, has pioneered a new service expansion into the global travel market, which sees over 2 billion international travelers annually, with numbers continuing to rise each year. The company has launched the “GO World” SIM card, designed under the concept of Travel Freely, Connected Globally, aimed at addressing the needs of global travelers, especially frequent travelers visiting multiple countries.

  This includes multinational businesspeople, workers in the travel industry (such as pilots, flight attendants, and tour guides), as well as students studying abroad. The service solves the problem of having to buy a new SIM card each time you travel abroad, eliminating the need to carry multiple SIM cards or use different numbers when visiting new countries. This allows seamless connectivity with family, friends, and colleagues while traveling.

  The key feature of the GO World SIM is that it offers up to 30 days of usage with a fixed-rate pricing structure, or one flat rate, so travelers don’t need to remember different rates for each country. The service operates on the number 1 partner network abroad, offering the most extensive coverage, and includes superior privileges compared to regular travel SIM cards. These benefits include in-flight and on-cruise roaming, as well as exclusive privileges from global partners (Global Privilege), such as discounts on ride-hailing apps, airport lounge services, and discounts on shopping and services at destination countries.

  In the first phase, True is targeting travelers in the Asia region, offering the service on the best partner network abroad, with extensive 4G and 5G coverage across over 35 countries in Asia.

  Furthermore, as a leader in the telecom-tech industry, True Corporation is ready to enhance the lifestyle of modern digital travelers worldwide by offering the GO World SIM in both eSIM and physical SIM card formats. This flexibility will enable the expansion of this SIM into global markets effectively.

  GO World is ready to elevate the travel experience worldwide, from start to destination.

  • Easy to use

  o Offers voice, data, and messaging services on the most extensive network, with 4G and 5G coverage from the number 1 network partners worldwide.

  o One flat rate pricing structure, so travelers don’t have to remember different rates for each country they visit.

  • Seamless connectivity

  o In-flight and on-cruise roaming services help travelers stay connected to the internet throughout their journey. This service will be available to GO World customers starting in 2025.

  • Travel abroad more affordably

  oGO World customers receive exclusive benefits from global partners (Global Privilege), including discounts on ride-hailing app services, airport lounge access, and discounts on shopping and services in destination countries. This will be available to GO World customers starting in 2025.

  Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025

  UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant

  The post True introducing ‘GO World,’ the ultimate roaming SIM that works seamlessly worldwide appeared first on The Story Thailand.

  16 December 2024

  New Product/Service

  https://www.thestorythailand.com/?p=144066

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• “AIS FANTIVAL 2024: A grand celebration for 51 million customers

  “AIS FANTIVAL 2024: A grand celebration for 51 million customers

  AIS proudly presents a spectacular year-end event, AIS FANTIVAL 2024, as a heartfelt thank-you to its valued mobile and home internet customers.

  The post “AIS FANTIVAL 2024: A grand celebration for 51 million customers appeared first on The Story Thailand.

  AIS proudly presents a spectacular year-end event, AIS FANTIVAL 2024, as a heartfelt thank-you to its valued mobile and home internet customers. Packed with endless surprises, boundless happiness, and unforgettable experiences, this grand celebration features exciting activities, exclusive giveaways, and appearances by the AIS Family presenters. AIS FANTIVAL 2024 reflects the brand’s unwavering commitment to being a trusted companion, enhancing every aspect of life with limitless digital innovation. Join us for a joyful and engaging experience, as we celebrate the trust and loyalty of over 51 million customers.

  Somchai Lertsutiwong, Chief Executive Officer AIS, said, “Today, AIS has elevated its operations to become a service provider capable of delivering digital experiences that fully meet the digital lifestyles of customers and Thais. From mobile network services, which are now the strongest in the industry with AIS 5G covering over 95% of the population area, to being confirmed by Ookla® in 2024 and Open Signal in 2024, guaranteeing AIS 5G as the best 5G network in Thailand across all dimensions. This includes our fixed broadband, which is the largest and most ready, covering more than 13 million households.

  This has earned us the trust of over 51 million customers who have made us part of their daily digital lives. I would like to take this opportunity to represent over 20,000 AIS employees to thank our customers and confirm that we are committed to providing the best digital services. We will deliver something truly special at AIS FANTIVAL 2024 at One Bangkok Park, or you can watch it for free on AIS PLAY, with NEVER-ENDING SURPRISES that bring excitement, fun, and grandness throughout the day.”

  • The activity booths bring special experiences for customers to win prizes throughout the day. At the AIS 5G AGENT CENTRE, join the fun with an Interactive Game and experience gaming through AR smart glasses from XREAL, aiming to find the highest scorer to win various prizes. AIS E-WASTE SQUARE invites you to drop off electronic waste in exchange for AIS points. AIS HOUSE OF FIBRE offers a real-life experience of high-speed home internet. AIS FASTLYMPIC simulates a badminton court to compete in speed with View-Kunlawut. AIS ZEEDZINEMA presents an interactive activity from the AIS Zeed Movie Lover X BUS campaign, along with an exhibition featuring full costumes from BUS (Because of You i Shine), only here for fans to capture unforgettable moments.
  • Enjoy experiences at AIS AIS POINTS PLAZA, where you can use 8 points to redeem free drinks and snacks from KOI The, GAGA, Karun, HAAB, and Gelatoni. Play the “Surprise to Make Your Heart Soar” game, where you can use 8 points to spin the wheel and win various prizes like Aunjai x Bad Meaw premium merchandise, LINE stickers, wallpapers with blessings from Goddess Lakshmi, and exclusive Go Go collection T-shirts. You also have a chance to win a grand prize — a New Electric Mini Cooper SE worth 1.72 million Baht by using 5 AIS Points.
  • Golden Hour, the hour of happiness, will feature special prize giveaways every hour from 11:00 AM to 3:00 PM. Customers attending the event will have a chance to win posters signed by AIS family artists, as well as exclusive access to the FAN-ZONE and limited-entry passes to see the presenters walk the green carpet.
  • The stunning Green Carpet, where AIS Family presenters will walk the green carpet, giving customers an exclusive chance to meet them up close.
  • Special performances at the FAN-ZONE by AIS Family presenters, including Tor-Thanapob, PP-Krit, Jung-Cullen, and BUS (Because of You i Shine), who are ready to provide full entertainment for everyone.

  “AIS FANTIVAL 2024 is an event that we have carefully organized to give a special gift to our customers during the joyous December period as we approach the New Year. I hope this event will be both a thank you for all the trust we’ve received and a way to share the energy as we welcome the New Year 2024. We promise to continue delivering the best service in all aspects, offering Never-Ending Surprises, Never-Ending Happiness to our customers forever,” Somchai concluded.

  Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises

  KBTG unveils strategic plan: The Year of Agentic AI 2025

  The post “AIS FANTIVAL 2024: A grand celebration for 51 million customers appeared first on The Story Thailand.

  14 December 2024

  The Movement

  https://www.thestorythailand.com/?p=144052

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• Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises

  Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises

  Google Cloud announced Google Agentspace, which unlocks enterprise expertise for employees with AI agents

  The post Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises appeared first on The Story Thailand.

  Google Cloud announced Google Agentspace, which unlocks enterprise expertise for employees with AI agents that bring together Gemini’s advanced reasoning, Google-quality search, and enterprise data, regardless of where it’s hosted. Google Agentspace makes employees highly productive with a single prompt, helping them accomplish complex tasks that require planning, research, content generation, and actions.

  Mark Micallef, Managing Director, Southeast Asia, Google Cloud, said: “For enterprises, brilliance isn’t just about individual genius – it’s about the collective intelligence within an organization. But this brilliance is often hidden in silos, inaccessible to those who need it most, when they need it most. Our studies show that enterprise workers use an average of four to six tools just to ask a question and get an answer. With Google Agentspace, we’re providing enterprise workers with a team of AI agents that act as their helpful sidekicks. These AI agents help employees search for information, obtain insights, generate content, and take actions across enterprise systems – all with a single prompt, empowering them to focus on their most impactful work and unlock new levels of productivity.”

  

  Three ways in which Google Agentspace unlocks enterprise expertise:

  1. Information discovery across the enterprise: Google Agentspace gives employees a single, company-branded multimodal search agent that acts as a central source of enterprise truth for their entire organization. Building on the best of Google’s search capabilities, Agentspace can provide conversational assistance, answer complex questions, make proactive suggestions, and take actions based on a company’s unique information. It can do this across both unstructured data, such as documents and emails, and structured data, such as tables. Translation is also built into Agentspace, so employees can understand information when it originates in another language. With pre-built connectors for the most commonly used third-party applications like Confluence, Google Drive, Jira, Microsoft Sharepoint, ServiceNow, and more, employees can easily access and query relevant data sources, and make better decisions.

  2. Expert agents to automate your business functions: Google Agentspace is the launch point for custom AI agents that apply generative AI contextually. Now, enterprises can empower their employees in marketing, finance, legal, engineering, and more to conduct better research, draft content quickly, and automate repetitive tasks, including multi-step workflows. With Agentspace, enterprises can scale AI by hosting these agents in an intuitive interface where employees can easily discover and access all expert agents in one place. Soon, employees will be able to use a low-code visual tool to build and tune their own expert agents on Agentspace.

  3. New ways to interact and engage with enterprise data using NotebookLM: Google built NotebookLM to help users make sense of complex information, and now Google Cloud is bringing this capability to enterprises. With NotebookLM, employees can upload information to synthesize, uncover insights, and enjoy new ways of engaging with data, such as podcast-like Audio Overviews, and more. It’s the same experience millions of users love, now enhanced with security and privacy features for work. Sign up for the NotebookLM for enterprisesearly access program today.

  

  With Google Agentspace, business analysts can effortlessly uncover industry trends and create compelling, data-driven presentations fueled by AI-generated insights. HR teams can revolutionize the employee experience with streamlined onboarding. Software engineers can proactively identify and resolve bugs, enabling them to build and iterate with greater efficiency, and accelerate deployment cycles. Marketers can unlock deeper performance analysis, optimize content recommendations, and fine-tune campaigns effortlessly to achieve better results. And with multi-language support, all employees – no matter their region – can now unlock enterprise expertise with agents.

  Finally, security is always top of mind. Agentspace is built on Google Cloud’s secure-by-design infrastructure, giving enterprises the peace of mind to confidently deploy AI agents across their organizations. In addition, Google Cloud provides granular IT controls, including Role-based Access Control, Virtual Private Cloud service controls, and Identity and Access Management integration. This ensures that enterprise data remains protected and compliant at all times.

  Google Cloud customers are already seeing great promise around connecting their employees with the wealth of their enterprise’s information:
  
  Dennis Seah, Chief Digital and Technology Officer, FairPrice Group, said: “Our team of over 12,000 dedicated staff is united by a shared purpose: to make every day a little better for our customers by keeping daily essentials within reach for all. As Singapore’s largest food retailer, we understand that our people are the key to delivering on our social mission. To empower them with the tools they need to put their best foot forward every day, we are building an organization-wide research and assistance platform with Google Agentspace, with the aim of reducing manual effort. Google Agentspace will equip our employees with both a seamless research assistant that searches across all our documents, internal systems, and even third-party applications, and a task assistant using natural language. Our ultimate goal is to improve knowledge discovery and streamline processes across our enterprise. By enabling our people to access and share knowledge effortlessly, we can foster improved customer experiences and enhanced operational efficiency.”

  Youssef Bakkali, Group Product Manager, Decathlon, said: “At Decathlon, we’re driven by a passion for sports and a commitment to innovation. Google Agentspace’s ability to connect teams with the right information from across the organization and provide self-service assistance is incredibly promising. Google Agentspace could become an essential enabler for product designers, marketers, and researchers, enabling them to make faster, more informed decisions, and ultimately deliver even better experiences for customers. Our cross-functional teams see its great promise to meet our needs – from data to workplace tools.”

  Alan Triggs, Chief Digital Officer, Nokia, said: “At Nokia, we create technology that helps the world act together, to connect and improve the world. Google Agentspace has the potential to revolutionize how our teams across Nokia find and leverage critical insights. We’re particularly excited by Google Agentspace’s ability to blend various data sources into quotes, and deliver personalized, contextually-relevant answers. By unifying our knowledge resources, providing AI-powered assistance, and automating workflows, we strive toward reduced time spent searching for information, faster decision-making, and improved collaboration and productivity.”

  Unlocking an organization’s collective brilliance is an investment in its future success. By connecting employees to enterprise expertise, they can create a more informed, innovative, and agile organization.

  Google Agentspace is generally available to customers globally via an allowlist. Sign up for the early access program today.

  The post Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises appeared first on The Story Thailand.

  14 December 2024

  Technology

  https://www.thestorythailand.com/?p=143989

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• UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant

  UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant

  UOB Thailand has extended loans under its Transition Finance Framework of five billion baht to Bangchak Corporation PCL and 1.5 billion baht to BSGF Co., Ltd

  The post UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant appeared first on The Story Thailand.

  UOB Thailand has extended loans under its Transition Finance Framework of five billion baht to Bangchak Corporation PCL and 1.5 billion baht to BSGF Co., Ltd. in order to finance the construction development and working capital of Thailand’s first Sustainable Aviation Fuel (SAF) project. This deal is marked as the first Transition Finance facilities for hard-to-abate sector in Thailand.

  The project is designed to produce SAF from used cooking oil, marking a key milestone in the country’s transition to sustainable energy solutions. The SAF project is part of Bangchak’s strategic plan to advance in low-carbon businesses and sustainable innovations with potential to substantially generate a positive change in the Oil & Gas industry.  

  Ms Panitsanee Tansavatdi, Head of Corporate Banking, UOB Thailand, said “This transaction will continue to affirm UOB’s comprehensive support for Bangchak group while asserting our position as the primary relationship bank for supporting the group in key strategic areas related to their sustainability and energy transition plan. We are proud to be part of Bangchak’s pioneering SAF project, the first-ever in Thailand. 

  Through the Bank’s Transition Finance Framework, UOB can support a wide range of transition activities for hard to abate segment, including the production of low carbon alternative fuels, enhancements in operational efficiency, Carbon Capture and Storage (CCS) and Carbon Capture Utilisation and Storage (CCUS) and participation in voluntary carbon credit programmes. It will benefit greatly to the production of SAF, a sustainable fuel which would contribute to the decarbonisation of the aviation sector.”

  The facility is structured to provide carbon credit rebates to support Bangchak’s own decarbonisation goal – the first of its kind for UOB.

  Ms Phatpuree Chinkulkitnivat, Chief Financial Officer and Senior Executive Vice President, Accounting and Finance, Bangchak Corporation PLC said that “This project reflects Bangchak’s effort to reduce GHG emissions and transition our businesses towards carbon neutrality in 2030 and Net Zero in 2050. The partnership has enabled us to put our decarbonisation plan into action. We truly appreciate UOB’s commitment in supporting us along our sustainable journey.”

  SAF is made from sustainable resources that can be blended with conventional jet fuel to reduce emissions. The project takes advantage of Bangchak’s integrated value chain, with the ability to procure used cooking oil from Bangchak’s nationwide service stations and its partnership networks. The SAF output will be offloaded to Bangchak as the primary trading/marketing entity and supplied to customers such as fuel suppliers, airlines, and oil traders. Notably, Bangchak recently signed an offtake agreement with Shell International Eastern Trading Company in Singapore.

  Bangchak, a leading player in Thailand’s energy sector, is a Thai pioneer in producing SAF from used cooking oil. Through its subsidiary BSGF Co., Ltd, Bangchak has invested 8.5 billion baht in the development of SAF production at its Phra Khanong refinery in Bangkok, which is expected to

  commence operations by the second quarter of 2025, with a production capacity of one million litres per day. Using SAF will help reduce GHG emissions by approximately 80,000 tons of carbon dioxide equivalent comparing to conventional jet fuel.         

  BSGF represents a joint venture between Bangchak and BBGI PCL to build and operate Thailand’s first SAF production plant, in light of the growing demand for low carbon solutions in a traditionally carbon-heavy industry. The venture is 80 per cent owned by Bangchak and 20 per cent owned by BBGI.

  Bangchak has diversified its business from oil refineries and petrol stations to renewable energy generation and battery storage, as part of its green transition towards a low-carbon society.

  L’Oréal reaches 100% renewable energy across South Asia Pacific, Middle East & North Africa

  7th consecutive win for MR D.I.Y. at World Branding Awards

  The post UOB extends Bangchak group THB6.5billion loanfor Thailand’s first SAF plant appeared first on The Story Thailand.

  13 December 2024

  Sustainability

  https://www.thestorythailand.com/?p=143969

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• Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025

  Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025

  The year may be ending, but dating is here to stay! Tinder’s Year in Swipe™ is back, unpacking all the standout trends from 2024

  The post Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025 appeared first on The Story Thailand.

  The year may be ending, but dating is here to stay! Tinder’s Year in Swipe™ is back, unpacking all the standout trends from 2024 and offering a glimpse into the future of dating in 2025. This year, daters got clear on what they want and are heading into 2025 with unapologetic intentions.

  In a world shaped by social shifts, today’s singles are dating with newfound clarity—seeking connections that align with their values, feel authentic, and bring a sense of realness amid the chaos. To support singles in manifesting their 2025 dating goals, Tinder has introduced the Year In Swipe™ Vision Board, an interactive tool for creating personalized mood boards to recap their 2024 dating journey and set intentions for the year ahead.

  “Singles are embracing intentionality in their dating lives—being upfront about what they want and refusing to settle. This shift has driven three standout trends: Loud Looking, Kiss-met, and Nano-ships,” explains Melissa Hobley, Tinder’s Chief Marketing Officer. “These trends are all about empowering choice—whether it’s confidently stating your needs while Loud Looking, savoring serendipitous moments through Kiss-mets, or finding meaning in micro-connections with Nano-ships. While last year was focused on ‘dating for the plot’ and casually exploring, this year, singles are stepping up, leading with purpose, and making their dating journeys truly their own.”

  Here’s a look at what was hot on Tinder in 2024 and what to look out for in 2025!

  #1. SINGLES ARE LOUD LOOKING – LEAVING GUESSING GAMES IN BRAT SUMMER 

  Looking for… anything but uncertainty!
  
  Last year was all about being the main character, living for the plot. This year, we’re in the director’s chair—taking charge of our dating journeys, knowing exactly what we want, and saying it loud and clear. “Looking for…” was Tinder’s top bio mention in 2024, showing that people were being upfront from the start. For Thai Tinder users, being upfront was a top priority with preferences for long-term relationships reflected in the Dating Goals of 57% of users and 55% being clear they were looking for a monogamous relationship.

  Whether it’s a “Man in Finance” or “Gamer Girlfriend,” singles are ditching the vague and are matching with purpose–clearing out empty chats (only quality convos allowed!)–and with over half of these singles setting boundaries upfront, mixed signals are staying in 2024.

  In 2024, singles were caught in an “Assumptions Epidemic,” with green flags getting mistaken for red ones. Case in point: Tinder’s Green Flags Study found that 65% of women thought men were mostly after casual flings, but only 29% of men actually said that was what they wanted.

  Fast forward to now, Loud Looking has turned up the volume on dating possibilities leaving no room for silent signals. Situationships? They’re finally on their way out!

  #2. SOME CALL IT FATE, WE CALL IT A KISS-MET 

  Dating rules? Who is she?
  
  Planned-but-unplanned is the vibe for 2025. With a new relationship beginning every 3 seconds on Tinder5, setting the stage for those “OMG, did we really just do that?” moments, it’s not surprising that a survey of Thai Gen Z found that 92% say they have had a romantic relationship that started on a dating app. Sure, your meet-cute might start online, but what happens next? Enter the Kiss-met! A playful twist on “kismet”–meaning destiny or fate–a Kiss-met embodies the idea of seeking out spontaneity and stumbling upon joy. Think sweaty hike dates–which nearly 40% of surveyed singles are planning to prioritize in 2025–pottery classes that get messy (in the cutest way, with 34% of singles planning on it), and vintage shopping trips that turn into fun little fashion shows. 2025 is trending towards the real, unscripted moments that make dating so memorable.

  #3. NO ROMANTIC CONNECTION IS TOO SMALL TO DEFINE IN THE WORLD OF NANO-SHIPS 

  Reclaiming romance in all its forms!
  
  Whether it’s that quick spark with someone on the subway that you call an “eyecontactship” to the person who regularly texts you “good morning” that you call your “textuationships”, 2024 showed us that even the smallest romantic moments can be meaningful. In 2025, we can expect Nano-ships to keep thriving as singles enjoy the fun of these micro-connections while searching for their forever person. Every glance, every random coffee chat—each little moment has its own vibe. With nearly a quarter of surveyed singles focused on finding positivity and joy in the world, they’re bringing an optimistic outlook to dating and relationships3, appreciating the little sparks along the way.

  #4. DATING IS A TEAM SPORT  

  The starting line up? Virgos, Geminis, Leos, Sagittariuses, and yes, Scorpios…
  
  Daters are streamlining their roster, with nearly a quarter of surveyed singles choosing fewer, more meaningful connections to keep their energy and excitement for dating alive. This means singles need to bring their best selves—not just to impress their date but also to win over the whole village that comes with them! In 2024, almost 60% of surveyed singles turned to friends for dating advice, and nearly 20% even asked a friend to pre-screen their date by checking out their social media profiles! Friends are officially the emotional support MVPs of dating, with nearly 50% of singles saying they plan to rely on their friends to navigate the dating world in 2025 and 48% of Thai Gen Z surveyed saying they share their date itinerary and location with friends and family.

  And it’s not just friends you have to impress—cosmic alignment matters too! Nearly 40% of singles say that “astrology love predictions” will likely shape their dating choices in 2025. But this should be music to the ears of Virgos, Geminis, Leos, Scorpios, and Sagittariuses, who received the most Likes on Tinder among star signs in 2024!

  #5. COMMUNICATION IS QUEEN 

  The bar has officially been raised and only the goodest boy will win!
  
  If 2024 was all about healing, then 2025 is the year to show up ready. Those who’ve done the work aren’t settling—they’re seeking out others who bring that same energy and intention to each connection. Singles are prioritizing trustworthiness (40%), physical attraction (35%), shared values (31%), emotional availability (30%), and shared interests (28%)–among surveyed participants–when dating this year.3 Meanwhile, deal-breakers like bad hygiene (50%), rudeness (44%), and talking too much about an ex (34%) are major icks.3 And while financial stability is valued, 22% of singles also want a partner who knows when to log off and set work boundaries.

  “Having the same interests” was seen as the most important part of someone’s dating profile, according to a survey of Thai Gen Z, while Thai Tinder users ranked ให้เกียรติ as important and 54% say their Love Style is “Thoughtful gestures”.

  At the core of dating in 2025 is a focus on clear, honest communication. It’s no wonder nearly 45% of singles are seeking a “Golden Retriever type” in 2025—someone loyal, friendly, energetic, and brimming with optimism!

  Google Cloud introduces Google Agentspace, bringing AI Agents and AI-Powered Search to enterprises

  Colgate launches “Thai Smiles Cavities free” campaign

  The post Tinder’s Year In Swipe™ reveals top dating trends of 2024 and what’s ahead for 2025 appeared first on The Story Thailand.

  13 December 2024

  Life

  https://www.thestorythailand.com/?p=144061

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