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- Thailand Showcases Tourism Potential at SATTE 2025 in New Delhi
Thailand SATTE 2025: Showcasing travel experiences, business partnerships, and exclusive tourism offerings to strengthen Thailand’s presence in the Indian market.
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New Delhi, 20 February 2025 – The Tourism Authority of Thailand (TAT) is showcasing Thailand’s tourism potential at the South Asia Travel and Tourism Exchange (SATTE) 2025, held from 19-21 February at Yashobhoomi – India International Convention and Expo Centre. Now in its 16th year of participation, TAT is leveraging the event to highlight Thailand’s diverse travel experiences and strengthen its appeal among Indian travellers.
As India’s largest travel and tourism fair, SATTE 2025 is set to welcome over 35,000 visitors and 1,400 exhibitors. The Thailand Stand, spanning 300 square metres, features three zones: an information area, a business networking space, and an interactive cultural demonstration area showcasing Thai art and culture. The stand is jointly presented by 50 Thai tourism businesses, facilitating business-to-business (B2B) engagements and collaborations.
Ms. Pattaraanong Na Chiangmai, TAT Deputy Governor for International Marketing – Asia and South Pacific, emphasised the significance of the event, stating: “SATTE 2025 is a vital platform for Thai tourism operators to foster business opportunities, introduce new travel products, and promote exclusive packages tailored to Indian tourists. It strengthens Thailand’s position as a premier destination under the globally recognised ‘Amazing Thailand’ brand, aligning with the ‘Amazing Thailand Grand Tourism and Sports Year’ initiative.”
India remains one of Thailand’s fastest-growing tourism markets, with 2,129,149 Indian visitors recorded in 2024, a 30.74% increase from 2023. This surge is attributed to Thailand’s visa exemption policy, allowing stays of up to 60 days, along with extensive air connectivity offering 2.93 million seats in 2024—nearly a full recovery to pre-pandemic levels.
With a target of 2.3 million Indian arrivals in 2025, TAT is actively expanding its marketing efforts to cater to key traveller segments, including families, luxury leisure, weddings and celebrations, and golf tourism.
As part of its strategic initiatives, TAT has launched two flagship projects for Indian travellers. The ‘Living it Up in Thailand’ campaign promotes cultural, culinary, and adventure experiences for Indian millennials through collaborations with travel platforms such as Clear Trip and Akbar Holidays. Meanwhile, the ‘Celebrations with Care and Inner Shine’ campaign targets India’s growing wedding and anniversary travel market by engaging wedding planners and party organisers with exclusive promotions and familiarisation trips.
Thailand continues to attract Indian travellers with its diverse experiences, world-class hospitality, and strong connectivity. Bangkok, Chon Buri, Phuket, Krabi, and Surat Thani remain top destinations, while emerging favourites include Ko Samui, Ko Tao, Ko Pha-ngan, Phang-nga, Rayong, and Chiang Rai. Popular activities among Indian visitors include beach experiences, Thai cuisine, nightlife, wellness retreats, and heritage tours, with an average spend of 34,920 Baht per trip and an average stay of 6.58 nights.
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20 February 20 2025Press Releaseshttps://www.tatnews.org/?p=81380 - Thailand and Louis Vuitton Unveil the Louis Vuitton City Guide Bangkok 2025
Louis Vuitton City Guide Bangkok 2025: A curated luxury travel guide featuring Bangkok’s finest landmarks, gastronomy, culture, and bespoke shopping experiences.
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Paris, 20 February 2025 – The Tourism Authority of Thailand (TAT), Paris office, in collaboration with Louis Vuitton, has successfully launched the Louis Vuitton City Guide Bangkok 2025. The launch event took place on 18 February 2025 at the Maison de Famille de Louis Vuitton in Asnières-sur-Seine, France. This refined travel guide offers an exclusive and stylish perspective on Bangkok’s finest experiences. As part of the internationally renowned Louis Vuitton City Guide collection, this latest edition showcases the city’s unique blend of luxury, culture, and modern vibrancy.
To celebrate this prestigious launch, TAT Paris and Louis Vuitton hosted an exclusive gathering attended by leading travel executives, airline representatives, and tourism influencers. The event was held at Louis Vuitton’s historic family home, a venue that embodies the brand’s craftsmanship and heritage.
Since 1998, the Louis Vuitton City Guide series has set the benchmark for high-end travel, curating exceptional experiences across the world’s most captivating destinations. The Bangkok 2025 edition immerses readers in the city’s dynamic energy, highlighting its iconic landmarks and historical sites, Michelin-starred restaurants alongside hidden culinary gems, contemporary art galleries and cultural spaces, high-end fashion districts with bespoke shopping experiences, and luxury hotels that seamlessly blend modernity with Thai heritage.
Ms. Thapanee Kiatphaibool, TAT Governor, emphasised that: “This partnership is a key initiative for the Amazing Thailand Grand Tourism and Sports Year 2025. By aligning with Louis Vuitton, Thailand continues to strengthen its position as a premier destination for discerning travellers seeking exclusive, immersive, and culturally rich experiences.”
During the launch, the Louis Vuitton City Guide Bangkok 2025 was unveiled under the theme “5 Must-Do in Thailand.” This special edition invites travellers to discover Bangkok through five curated experiences: must-see iconic landmarks, must-seek hidden gems and cultural sites, must-try unique experiences, must-taste Thai gastronomy, and must-buy artisanal souvenirs and handicrafts.
Guests experienced Thailand’s rich artistic and cultural heritage through live demonstrations and performances. Traditional Thai dance and performing arts took centre stage, with a Khon performance of Hanuman and Suvannamaccha. Thai craftsmanship was showcased through intricate palm leaf fish weaving and an exclusive display of handcrafted souvenirs. The culinary arts were highlighted with the preparation of Khanom Dara Thong, while cultural performances included Muay Thai, Nuad Thai massage, the Nora dance, and Serng Kapo. The event concluded with a musical fusion of East and West, blending traditional Thai instruments such as the Krajappi and Saw Duang with piano and violin compositions.
Thailand welcomed 35.5 million international visitors in 2024, marking an 89% recovery of pre-pandemic levels (2019: 39.92 million). The French market alone recorded 720,806 visitors, reflecting a 96% rebound from 2019 (745,318 visitors), reinforcing Thailand’s strong appeal among European travellers.
The Louis Vuitton City Guide Bangkok 2025 is now available worldwide in Louis Vuitton stores and online. For more details, visit: www.louisvuitton.fr.
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20 February 20 2025Press Releaseshttps://www.tatnews.org/?p=81370 - Tourism Authority of Thailand New York Office Launches ‘The White Lotus Thailand Microsite’
The White Lotus Thailand 2025: Discover Thailand’s breathtaking filming locations from Season 3 through an interactive microsite, featuring iconic attractions and hidden gems.
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New York, 18 February 2025 – With The White Lotus Season 3 set to captivate audiences worldwide, travelers can already start envisioning their own Thai adventure. To celebrate Thailand’s starring role in the series, The Tourism Authority of Thailand (TAT) New York Office has launched a dedicated microsite, thewhitelotus.thailandinsider.com, offering an immersive virtual journey through the stunning locations featured on screen—Koh Samui, Phuket, and Bangkok. This approach allows us to spotlight popular attractions and activities as well as hidden gems and unique cultural and culinary experiences to explore and beyond what is seen on screen.
This platform invites visitors to explore Thailand’s diverse experiences through incorporating Thailand’s 5 Must-Do experiences—Must Taste, Must Try, Must Buy, Must Seek, and Must See—we aim to inspire visitors to immerse themselves in the country’s rich culture, cuisine, and natural beauty. Destinations such as Mu Ko Ang Thong National Park near Koh Samui, Bangkok’s vibrant markets, and Phuket’s scenic coastline are just a few examples of Thailand’s diverse offerings that are featured on our microsite in an immersive virtual journey.
The eight-episode third season of HBO’s Emmy®-winning original series THE WHITE LOTUS, from Mike White, debuts SUNDAY, FEBRUARY 16 (9:00-10:00pm ET/PT) on HBO and will be available to stream on Max.
Thailand offers a perfect backdrop for The White Lotus, with stunning natural scenery and cultural treasures. We are thrilled to celebrate the release of The White Lotus Season 3 and our Amazing Thailand as the destination on February 16th, 2025,” said Chompu Marusachot, Director of the TAT New York Office. “We are incredibly proud of this opportunity to share our diverse landscape, rich cultural heritage, and warm hospitality with a global audience.
Thailand is well-prepared to welcome jet-setting visitors with its rich culture, beautiful landscapes, pristine beaches, exquisite food, and world-class hospitality. With the White Lotus’ global appeal, the series is expected to further solidify Thailand’s status as a top destination for film and TV production.
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18 February 18 2025Press Releaseshttps://www.tatnews.org/?p=81361 - PELUPO 2025: Thailand’s Premier Sustainable Music Festival Returns
PELUPO 2025 Thailand Festival: A world-class sustainable music event with top artists, immersive art, eco-friendly workshops, and cultural experiences.
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Bangkok, 18 February 2025 – The Tourism Authority of Thailand (TAT) proudly announces the return of PELUPO 2025, Thailand’s premier sustainable music festival, taking place on 14-15 March at Treasure Hill Golf Club in Chon Buri. This year, the festival strengthens its commitment to sustainability, having been awarded the STGs STAR Certificate by TAT for its environmentally responsible and socially impactful initiatives.
Aligned with TAT’s 17 Sustainable Tourism Goals (STGs)—developed in accordance with the United Nations’ Sustainable Development Goals—PELUPO’s recognition within the Sustainable Tourism Acceleration Rating (STAR) system highlights its leadership in Good Governance, Social-Economic Impact, Cultural Preservation, and Environmental Conservation, ensuring responsible festival management, community support, cultural promotion, and eco-friendly initiatives such as waste reduction, plastic-free policies, and carbon offsetting.
Further cementing its sustainability leadership, PELUPO received the All At Once Sustainability Award last year, an accolade recognising venues, festivals, and promoters excelling in waste reduction, plastic-free initiatives, energy conservation, and climate solutions. This recognition reinforces PELUPO’s pioneering role in sustainable festivals, setting a benchmark for Thailand’s responsible tourism efforts.
Beyond its stellar music line-up, PELUPO 2025 offers a full festival experience, featuring a dedicated kids’ area, diverse food and drink options, eco-friendly workshops, and immersive art installations. Every aspect of the festival is thoughtfully curated to align with its sustainability mission, ensuring a memorable and environmentally responsible celebration.
Music remains at the heart of PELUPO, bringing together an unmissable line-up of world-class performers and emerging talents. On Friday, 14 March, the festival presents “Friday maj7”, a celebration of jazz, funk, and soul, featuring Corinne Bailey Rae, the multi-GRAMMY-winning singer-songwriter; Tahiti 80, the cult French indie-pop sensation; Hiromi’s Sonicwonder, the legendary Japanese pianist and composer; DEPAPEPE, Japan’s famed acoustic guitar duo; Unda Alunda, virtuoso Thai guitarist-songwriter; Matthew Ifield, the 19-year-old Sydney sensation with Sinatra-style vocals; Ginger Root, the multi-instrumentalist and producer from Southern California; and Alfa Mist, the British multi-instrumentalist blending jazz, soul, and electronic music.
On Saturday, 15 March, the festival continues with an eclectic mix of indie, folk, and electronic sounds, featuring Dayglow, the Austin-based multi-platinum indie-pop artist; The Paper Kites, Australia’s beloved folk/rock five-piece; HONNE, London’s soulful art-pop duo, making a much-anticipated return to Thailand; Dengue Fever, blending traditional Khmer music with modern influences; Yung Kai, the viral sensation behind “blue”; Autograf, bringing dance, house music, and Boiler Room energy; JUST’’, the rising Laotian artist fusing indie R&B, neo-soul, and jazzy pop; and TOFU, Bangkok’s own four-piece alternative indie-rock band.
For more information, visit www.pelupo.com.
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18 February 18 2025Events & Festivalshttps://www.tatnews.org/?p=81364 - Say “I love you” in uniquely memorable fashion in Thailand
Experience the romance of Thailand in 2025 with bioluminescent kayaking, stargazing in serene mountains, private beach retreats, and luxury treehouse escapes.
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With its glittering temples, turquoise waters, and lush landscapes, Thailand is often heralded as a romantic haven. While destinations like Phuket and Ko Samui frequently steal the spotlight, couples seeking deeper connections and unique adventures can embark on an exhilarating journey to uncover a treasure trove of hidden gems across the Land of Smiles. These are not just any experiences but exclusive, off-the-beaten-path adventures that promise to make you feel unique and privileged. Whether wandering through mystical caves or dining under a canopy of stars, Thailand offers many such experiences for lovers, each promising a new and thrilling adventure.
Bioluminescent Kayaking in Krabi
Ao Thalane – Krabi 
Ao Thalane – Krabi Head to the tranquil waters near Krabi’s Ao Thalane for an unforgettable night of magic and tranquility. To book this experience, you can arrange it through your hotel or directly with local tour operators. Under a moonless sky, rent a kayak and paddle through mangrove forests illuminated by bioluminescent plankton. Every paddle stroke ignites a sparkling glow, creating an otherworldly and serene ambiance. This surreal experience is perfect for couples who want to bond over the awe-inspiring wonders of nature and feel a deep sense of calm and peace away from the hustle and bustle of everyday life.
A Private Treehouse Escape in Khao Sok National Park
Cheow Lan Lake – Surat Thani 
Cheow Lan Lake – Surat Thani Khao Sok National Park, known for its ancient rainforests and limestone cliffs, is home to secluded treehouse accommodations offering a luxurious blend of nature. Couples can wake up to the sounds of the jungle, enjoy private guided hikes, and take a canoe trip through the serene Chiao Lan Lake. The remote setting and the park’s breathtaking scenery offer the perfect backdrop for a pampered and intimate romantic escape, where every moment is filled with indulgence and relaxation.
Traditional Thai Cooking Classes in Chiang Mai
Rather than opting for a typical cooking school, sign up for a farm-to-table experience on the outskirts of Chiang Mai. These classes often include picking fresh herbs and vegetables from organic gardens, followed by an intimate cooking session. Couples can work together to create authentic dishes, culminating in a candlelit dinner overlooking rice paddies. It’s a delicious way to make memories and take a piece of Thailand home with you.
Take a trip to serene Little Yunnan in Mae Hong Son
Ban Rak Thai – Mae Hong Son 
Ban Rak Thai – Mae Hong Son When you visit Ban Rak Thai near the Thai-Myanmar border, it is like you’re in another world far away from cares and worries. The picturesque village presents a charming fusion of Thai and Chinese cultures. Traditional teahouses serve fragrant Oolong tea grown on plantations in the area that couples can visit. Cool, misty mornings are never more beautiful than when you ride on wooden boats on the lake there. Then there is delicious Yunnan cuisine like green tea mantou, and tea-leaf boiled eggs that are perfect as you chat with the friendly people of the village.
Exploring the Emerald Cave of Ko Muk
Ko Muk – Trang 
Ko Muk – Trang Escape the crowds and journey to Ko Muk, a small island in the Andaman Sea. The Emerald Cave is a hidden lagoon accessible only by swimming through a narrow tunnel, an adventure in itself. Upon arrival, couples are greeted by emerald-green waters surrounded by towering cliffs. This secluded oasis is a slice of paradise, perfect for adventurous pairs ready to explore and discover new experiences together.
Stargazing in the Mountains of Doi Inthanon
Doi Inthanon National Park – Chiang Mai 
Doi Inthanon National Park – Chiang Mai Known as the “Roof of Thailand,” Doi Inthanon offers couples a chance to stargaze in one of the country’s darkest skies. Spend the day exploring waterfalls and hill tribe villages before setting up a cozy campsite under the stars. For those who prefer more comfort, nearby lodges provide an excellent vantage point for gazing at constellations while sipping hot cocoa.
Couples’ Wellness Retreat in Ko Yao Noi
Tucked between Phuket and Krabi, Ko Yao Noi remains blissfully untouched by mass tourism. Book a wellness retreat at one of the island’s boutique resorts, offering couples’ spa treatments, yoga classes, and private beach dinners. The slow pace of life here, coupled with panoramic views of Phang Nga Bay, makes it an idyllic setting to rejuvenate and reconnect.
Floating Breakfasts in Boutique Resorts
While floating markets are a quintessential Thai experience, floating breakfasts take luxury to the next level. Many boutique resorts in destinations like Hua Hin or Kanchanaburi offer this romantic indulgence. Picture enjoying a sumptuous breakfast on a tray as it floats beside your private pool, with stunning views of the surrounding countryside.
Romance in a way that is special to you
Thailand’s beauty lies not just in its landscapes but also in the intimacy and wonder it inspires. For couples eager to stray from the usual tourist trails, these unique experiences promise to deepen connections and create lasting memories. Whether floating beneath a starry sky or discovering hidden caves, the magic of Thailand awaits to kindle your romance.
About the Author
“Frequent foodie and occasional craftsman of travel stories, Chattan Kunjara Na Ayudhya (Chat) draws on his nearly 4 decades of promoting Thailand’s tourism industry to highlight everything from world-class attractions to hidden gems. When not writing stuff, he makes it a mission to catch rom-coms and DC superheroes whenever they show up in theaters.”
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17 February 17 2025Travel Featureshttps://www.tatnews.org/?p=81339 - Love Wins in Trang: Thailand’s Iconic Underwater Wedding Celebrates Equality
Thailand Underwater Wedding 2025: Experience love and equality with a breathtaking underwater ceremony in Trang’s Hat Chao Mai National Park.
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Trang, 14 February 2025 – The Tourism Authority of Thailand (TAT), in collaboration with Trang Province, successfully hosted the Amazing Thailand Love Wins Festival @ Underwater Wedding Ceremony on 13-14 February at Hat Chao Mai National Park. The event welcomed couples of all genders and nationalities to celebrate love in an unforgettable setting beneath the Andaman Sea.
Ms. Thapanee Kiatphaibool, TAT Governor, said: “The Amazing Thailand Love Wins Festival reaffirms Thailand’s commitment to diversity and inclusivity, and this year’s ceremony is especially meaningful as the first since the enactment of marriage equality on 23 January 2025. This milestone reflects our nation’s progress in recognising love in all its forms, and we are honoured to celebrate it with couples from around the world. Trang, with its rich culture, natural beauty, and warm hospitality, is the perfect setting for this extraordinary celebration. We hope this event inspires more travellers to discover its unique charm.”
With romantic beachfront and underwater ceremonies at its heart, the festival reinforced Trang’s appeal as a premier wedding and honeymoon destination while promoting sustainable tourism.
The Amazing Thailand Love Wins Carnival brought together artists, influencers, LGBTQIAN+ representatives, and government and private sector participants in a vibrant display of inclusivity. Among the notable figures were celebrity couples such as Saipan-Khunawut and Porch-Arm, alongside vibrant drag performers, representatives from government and private sectors, and local school participants.
The parade, which travelled from Dugong Circle to Trang Clock Tower, featured six themed processions. The World-Class Procession of Khan Mak showcased Thailand’s traditional wedding customs, while The Miracle Love of Under the Sea celebrated marine beauty. Save the World with Love promoted sustainability, Treasures of Trang highlighted local heritage, Love Wins honoured love’s triumph over barriers, and Love is Giving embodied generosity and kindness.
The festival’s highlight, Wedding Moment on the Beach: Under the Sea, saw couples participate in the world-renowned underwater marriage registration and the Rod Sai Sang sand pouring ceremony on the pristine Underwater Wedding Beach at Hat Chao Mai National Park. With Ko Kradan and Sunset Beach as a breathtaking backdrop, the event created unforgettable moments of love and commitment. The celebration concluded with the Dinner Love Wins Party, where couples enjoyed a romantic beachfront evening with live music and cultural performances.
Since its inception in 1996, Trang’s Underwater Wedding Ceremony has earned international recognition, holding a Guinness World Record for hosting the largest underwater wedding. This year’s edition reaffirmed its legacy, welcoming couples from around the world and celebrating Thailand’s progressive embrace of marriage equality.
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14 February 14 2025Press Releaseshttps://www.tatnews.org/?p=81320 - TAT Launches ASEAN + India Shoppers in Thailand 2025
ASEAN India Shoppers Thailand 2025: Enjoy exclusive shopping deals, cultural experiences, and local delights from March to May 2025 across Thailand.
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Bangkok, 14 February 2025 – The Tourism Authority of Thailand (TAT) officially launched ASEAN + India Shoppers in Thailand 2025, building on the success of last year’s inaugural campaign. This initiative aims to strengthen Thailand’s reputation as a premier shopping and cultural tourism destination, targeting tourists from ASEAN countries and India with exclusive offers and immersive experiences.
Ms. Thapanee Kiatphaibool, TAT Governor, stated: “We are thrilled to bring back the ASEAN + India Shoppers in Thailand campaign. Aligned with the government’s 5 Must-Do Experiences in Thailand initiative, this campaign highlights Thai strengths through cuisine, locally crafted goods, and unique products. Collaborating with retailers of all levels, we feature Thai food, souvenirs such as aromatherapy items, traditional snacks, dried fruits, and fashion and accessories by Thai artisans. This not only boosts tourism but also supports local communities and small enterprises.”
Running from 1 March to 31 May 2025, the campaign celebrates Thailand’s vibrant culture, exceptional products, and renowned hospitality through partnerships with leading retailers such as King Power International (including Multiply by Eight (X8) and Firster), Central Group (featuring Tops Market, GOOD GOODS, and Gentlewoman), The Mall Group (featuring Gourmet Market), One Bangkok, Erb, Ginger Farm Kitchen, Gaysorn Village, Bissin, Satta Farm, Big C Supercenter, CP AXTRA, and Thai Air Asia.
Over the course of three months, the campaign offers ASEAN and Indian tourists shopping and dining privileges valued between 500 and 3,000 Baht. Visitors can participate by scanning a QR code upon arrival in Thailand or visiting aseanindiashoppers.com to answer questions about the “5 Must-Do Experiences” in Thailand.
Discounts can be redeemed at luxury malls, local markets, and speciality shops across Bangkok and all regions of Thailand. Participants can explore Thai fashion, discover lifestyle brands, shop for authentic local products, and enjoy delectable Thai cuisine.
The campaign leverages the travel convenience of ASEAN and Indian tourists, with flight times averaging just two to four hours. ASEAN visitors have a high repeat rate (72.26%), while the Indian market continues to grow, supported by Thailand’s Free Visa initiative and strong air connectivity.
TAT anticipates the campaign to generate an economic impact exceeding 180 million Baht. Beyond revenue, the campaign aims to enhance global awareness of the Amazing Thailand brand, targeting over 1 million impressions worldwide.
ASEAN and Indian tourists are forecasted to play a critical role in revitalizing Thailand’s economy in 2025, contributing an estimated 11 million and 2.3 million arrivals, respectively. TAT envisions this campaign as a cornerstone in driving economic growth through shopping, cultural tourism, and sustainable practices.
For more information, visit aseanindiashoppers.com.
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14 February 14 2025Press Releaseshttps://www.tatnews.org/?p=81318 - Thailand Elevates LGBTQ+ Tourism with ‘Amazing Thailand Out There’ Series
Amazing Thailand LGBTQ+ Travel 2025: Thailand hosts a landmark event to promote LGBTQ+ travel, featuring trade meets, influencer showcases, and cultural celebrations.
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Bangkok, 12 February 2025 – The Tourism Authority of Thailand (TAT) staged the Amazing Thailand Out There event yesterday in Bangkok, marking a significant milestone in its efforts to promote Thailand as a premier LGBTQ+ travel destination. Marriott Thailand supported the initiative, highlighting the country’s world-class hospitality, rich culture, and unwavering commitment to inclusivity.
Arriving at a pivotal moment following the enactment of Thailand’s Equal Marriage Act in January 2025, the event further cemented Thailand’s reputation as a global leader in LGBTQ+ rights. With the LGBTQ+ travel market projected to generate US$1.5 billion in spending by 2025 and Thailand ranked fifth globally in tourism impact—after the USA, UK, France, and Italy—TAT strategically engaged this thriving sector.
Ms. Thapanee Kiatphaibool, TAT Governor, emphasised the event’s significance: “This initiative is shaped by insights from the Amazing Thailand LGBTQ+ Focus Group sessions held late last year in Phuket, Bangkok, and Ko Samui. These discussions helped us refine our strategies to better serve LGBTQ+ travellers while strengthening opportunities for Thai tourism businesses.”
Ms. Thapanee Kiatphaibool, TAT Governor, emphasised the event’s significance: “This initiative is shaped by insights from the Amazing Thailand LGBTQ+ Focus Group sessions held late last year in Phuket, Bangkok, and Ko Samui. These discussions helped us refine our strategies to better serve LGBTQ+ travellers while strengthening opportunities for Thai tourism businesses.”
Yesterday’s programme featured three key events: a travel trade meet, an influencer showcase, and a cultural night celebrating Thailand’s dynamic LGBTQ+ community.
The Thailand Out There: Amazing Thailand LGBTQ+ Travel Trade Meet 2025 connected international buyers with 20 Thai tourism suppliers, fostering business networking and industry insights. The session included a welcome address by TAT and a presentation by Marriott Thailand. Among the attendees were 18 travel agents specialised in the LGBTQ+ segment from the USA, Canada, and Brazil, who embarked on a week-long familiarisation trip across Thailand, with some extending their stay to explore further.
Presiding over the session, Mr. Siripakorn Cheawsamoot, TAT Deputy Governor for International Marketing – Europe, the Americas, Middle East, and Africa, stated: “The LGBTQ+ travel market holds tremendous potential, with Thailand consistently ranking among the world’s top destinations for this community. Through this event, we aim to strengthen partnerships, share insights, and position Thailand as the preferred destination for LGBTQ+ travellers.”
Mr. Brad Edman, Market Vice President- Thailand, Cambodia & Myanmar, Marriott International, shared his enthusiasm: “W Hotels proudly supports celebrating diversity in thought, culture and experiences, and amplifies conversations by giving marginalized voices a platform and moving culture forward with vibrant celebrations of LGBTQIA+ rights, equity and inclusivity. This vibrant celebration reaffirms W Hotels’ mission along with Marriott International’s longstanding commitment to the LGBTQ+ community through equitable workplace policies and practices, a strong commitment to inclusion and respect for all.”
Following the trade session, the Meet The LGBTQ+ Influencers event shone a spotlight on Thailand’s vibrant LGBTQ+ community. The session welcomed six influencer couples from the USA, Canada, Brazil, South Africa, and Australia, along with a popular Australian TikToker based in Thailand. Adding to the star-studded gathering, newlywed Thai actors Apiwat “Porsch” Apiwatsayree and Sappanyoo “Arm” Panatkool engaged with media and suppliers, amplifying Thailand’s image as an inclusive and welcoming destination.
After the reception, the six couples embarked on tailored travel itineraries across Thailand, showcasing the country’s diverse tourism offerings. Their journeys spanned Bangkok, Phuket, Krabi, Surat Thani (including Ko Samui), and Chiang Mai, highlighting Thailand’s appeal as a premier LGBTQ+ destination.
The eventful day culminated in the Amazing Thailand Out There Night, a dazzling cultural celebration hosted by Ms. Thapanee. Guests were treated to an electrifying drag performance, live music, and a DJ set, capturing the energy and creativity of Thailand’s LGBTQ+ scene.
Ms. Thapanee added: “Thailand’s openness, rich culture, and welcoming people make it a perfect destination for LGBTQ+ travellers. We are proud to lead the way in creating a space where everyone feels valued and celebrated.”
As global travellers increasingly seek destinations that embrace inclusivity and diversity, Thailand continues to set the standard. The Amazing Thailand Out There series marked a bold step in reinforcing Thailand’s position as a premier LGBTQ+ friendly destination and a global leader in fostering equality through tourism.
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12 February 12 2025Press Releaseshttps://www.tatnews.org/?p=81290 - Thailand Excels Again at the International Snow Sculpture Contest 2025
Thailand excels at the Snow Sculpture Contest 2025 in Sapporo, earning second place with a stunning Songkran-inspired design that captivates global audiences.
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Bangkok, 11 February 2025 – The Tourism Authority of Thailand (TAT) proudly announces that the Thai team, with their stunning World Water Festival sculpture, has secured second place at the 49th International Snow Sculpture Contest, held as part of the world-renowned Sapporo Snow Festival. The intricately crafted sculpture, inspired by Thailand’s iconic Songkran Festival, captivated both the judges and global visitors, showcasing the rich cultural heritage and artistic talent of Thailand.
Ms. Thapanee Kiatphaibool, TAT Governor, emphasised the significance of this participation, stating: “TAT places great importance on this globally celebrated event. It serves as an excellent opportunity to showcase Thai culture, traditions, and artistic excellence. Through our participation, we wish to inspire global travellers to firsthand experience the iconic Songkran festival in Thailand, which is highlighted as one of the ‘Grand Festivity’ under the Amazing Thailand Grand Tourism and Sports Year 2025. “
Renowned as the water festival, Songkran is a traditional New Year of Thailand. The festival is celebrated annually from 13-15 April throughout Thailand, and the celebrations can last longer in some places. It is also a time for people to reunite with family and pay respect to their elders. Pouring water during Songkran symbolises purification, respect, and the blessing of good fortune.
The intricately designed sculpture depicted the heartwarming bond between a mother and baby elephant – iconic symbols of Thailand – playfully enjoying Songkran water festivities. This design honours Thailand’s vibrant traditions while highlighting the Songkran Festival’s recent recognition as an intangible cultural heritage by UNESCO. It also aligns with the Thai government’s vision to promote Thailand’s soft power globally, particularly in tourism and festivals. It also aims to elevate Songkran as one of the world’s top ten signature festivals, enhancing Thailand’s appeal as a leading tourism destination.
Since first participating in 1991, Thailand has built a legacy of success at Sapporo, with nine championship titles, including several consecutive victories. This year, the Thai team, comprising Kusol Bunkobsongserm, Kritsana Wongtes, and Amnoaysak Srisuk, carried forward this proud tradition with their exceptional craftsmanship. Supported by TAT and outfitted by CRC Sports Co., Ltd., a subsidiary of Central Retail Corporation, which is now the sole distributor of the Columbia brand in Thailand, the team’s work exemplifies the synergy of cultural pride, artistic precision, and meticulous preparation.
During the festival, visitors were invited to photograph themselves with the sculpture and share their experiences on social media to receive colourful Thai elephant keychains.
About the International Snow Sculpture Contest
First held in 1974, the International Snow Sculpture Contest is a premier event of the Sapporo Snow Festival, attracting teams from across the globe. In 2025, nine teams, including Thailand, Indonesia, Lithuania, Daejon, Hawaii, Portland, Mongolia, Poland, and Singapore, participated in the contest at Odori Park. The competition celebrates the art of snow sculpting, fostering creativity and cultural exchange on an international platform.
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11 February 11 2025Press Releaseshttps://www.tatnews.org/?p=81287 - Thailand’s Flower Blooming Calendar
Thailand Flower Blooming Calendar: A month-by-month guide to the most stunning blooms and flower festivals across Thailand, from cherry blossoms to lotus lakes.
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Thailand’s diverse climate and rich flora provide year-round opportunities to enjoy breathtaking floral displays. This guide highlights the best months and locations to experience Thailand’s vibrant blooms, along with tips to make your visit unforgettable.
January
- Thai Cherry Blossoms (Nang Phaya Sua Krong)
Northern regions such as Doi Inthanon, Khun Chang Kian, and Doi Ang Khang in Chiang Mai and Chiang Rai are transformed by these delicate pink blossoms.
(January–February) - Pink Trumpet Tree (Chomphu Pantip)
Enjoy the romantic charm of pale pink flowers at Kasetsart University’s Kamphaeng Saen Campus, Nakhon Pathom.
(January–February)
February
- Orchid Tree (Bauhinia variegata)
These elegant flowers adorn Chae Son National Park, Lampang, creating a picturesque scene. - Chomphu Phu Kha
Rare and stunning pink blooms can only be found at Doi Phu Kha National Park, Nan.
(February–March) - Red Lotus Lake
A breathtaking view of vibrant red water lilies floating on Thale Noi, Phatthalung.
(February–May)
March
- Yellow Trumpet Tree (Tabebuia)
Streets and parks in Bangkok (Chatuchak Park, Sanam Luang) and Khon Kaen University come alive with vibrant yellow flowers. - Queen’s Flower (Inthanin)
Parks such as Rot Fai Park, Bangkok, and provincial gardens showcase regal purple blossoms.
(March–May)
April
- Golden Shower Tree (Ratchaphruek)
Thailand’s national flower bursts into bright yellow cascades across roadsides, temples, and parks in Khon Kaen, Chiang Mai, Sukhothai, Ayutthaya, and Bangkok’s Sanam Luang.
(April–June)
May
- White Zingiberaceae (Dok Praw Phu Khao)
Discover this pristine white bloom at Lan Hin Poom, Phu Hin Rong Kla National Park, Phitsanulok. - Flame Tree (Royal Poinciana)
Bright orange-red flowers blaze across the nation, adding vibrancy to the landscape.
June
- Siam Tulip (Dok Krachiao)
Stunning pink blooms carpet Pa Hin Ngam National Park and Sai Thong National Park, Chaiyaphum.
(June–August) - Candle Flowers (Dok Khao Phansa)
Bright yellow blossoms herald the Buddhist Lent season, especially in northeastern areas like Ubon Ratchathani.
(June–July)
July
- Thung Bua Daeng Na Bang Len Floating Market
Discover the tranquil beauty of red lotus flowers blooming at this picturesque floating market in Nakhon Pathom.
(July–December)
August
- Murdannia (Giant Dewflower – Dok Ngon Nak)
Lavender fields bloom beautifully at Phu Soi Dao National Park, Uttaradit.
(August–September)
September
- Impatiens (Dok Thien Phi Seur)
Rare pink and purple blossoms brighten Khao Hua Mot, Tak, and Kanchanaburi provinces.
(September–October)
October
- Wildflowers
Multicolored blooms cover the surroundings of Soi Sawan Waterfalls, Pha Taem National Park, Ubon Ratchathani, creating a vivid farewell to the rainy season.
November
- Mexican Sunflowers (Bua Tong)
Rolling hills come alive with bright yellow blooms at Doi Mae U-Kho and Khun Yuam, Mae Hong Son.
(November–early December) - Sunflower Fields
Early blooms begin in Lopburi and Saraburi, with highlights at Khao Chin Lae and Muak Lek.
(November–January) - Red Lotus Lake
Begin your journey at Bueng Boraphet, Nakhon Sawan, where pink lilies dot the lake.
(November–February)
December
- Cosmos Flowers
Vibrant fields of cosmos bloom at Jim Thompson Farm, Nakhon Ratchasima.
(December–January) - Red Lotus Lake (Talay Bua Daeng)
Iconic pink water lilies reach their peak season in Udon Thani.
(December–February)
Cultural Highlights
- Golden Shower Tree (Ratchaphruek): Officially recognized as Thailand’s national flower, symbolizing unity and prosperity.
- Red Lotus Lake: Popular sites like Talay Bua Daeng in Udon Thani host local festivals celebrating the blooms.
- Mexican Sunflowers (Bua Tong): Annual festivals in Mae Hong Son draw visitors to this vibrant spectacle.
Travel Tips for Flower Enthusiasts
- Best Viewing Time: Early mornings offer vibrant colors and cooler temperatures.
- Photography Tip: Soft morning light enhances the vivid hues of flowers and creates beautiful contrasts.
- Local Festivals: Many regions host flower festivals—check schedules for special events and celebrations.
- Preparation: Comfortable walking shoes, a hat, and sunscreen are recommended for outdoor flower trails.
- Know the Difference: In Thailand, “lotus” and “water lily” are often used interchangeably, but they differ: Lotus (Nelumbo) has leaves above water, while water lilies (Nymphaea) have floating leaves.
Sources:
The post Thailand’s Flower Blooming Calendar appeared first on TAT Newsroom.
10 February 10 2025Visitor Informationhttps://www.tatnews.org/?p=81276 - Thai Cherry Blossoms (Nang Phaya Sua Krong)
